BYD aims to dethrone Tesla with the launch of its most affordable EV in the UK

BYD has launched its cheapest model in the United Kingdom (UK), in the latest stage of its efforts to overtake Tesla as the world’s biggest electric carmaker.

The Dolphin Surf will start at 18,650 pounds, a price that puts it among the cheapest new vehicles on sale in Britain.

The Chinese manufacturer is vying with American rival for the crown of world’s biggest battery carmaker, although BYD already beats Tesla when including figures for hybrid cars.

BYD registered more pure electric cars than Tesla in Europe for the first time in April. Tesla just about remained the biggest seller of EVs globally in 2024.

Tesla has since been hit by a backlash over Elon Musk’s role in Donald Trump’s administration. Registrations for new Teslas in Europe halved in April compared with the same month a year earlier.

Musk remains the world’s richest man, worth more than 400bn dollars (295bn pounds), according to Forbes.

Electric cars are already much cheaper to own than their petrol equivalents for most people, but the arrival of smaller models with a comparable sticker price to fossil fuel cars is seen as important in persuading lower-income buyers.

Analysts suggest that BYD has a lot of room to cut the price of the Dolphin Surf further.

The company sells a near-identical model under the Seagull name in China for about 6,000 pounds, although Chinese safety regulations are significantly less onerous.

The company’s European growth has come despite the EU imposing 17.4% tariffs on BYD on the grounds of allegedly unfair state aid from China.

In contrast, the UK has not added tariffs on Chinese electric cars, and has therefore been the biggest target market for Chinese brands. BYD sells through a network of dealerships across Britain.

The UK accounted for 30% of all Chinese electric models sold in Europe in March, according to Matthias Schmidt, an electric vehicle analyst, with brands like Xpeng, Leapmotor and Jaecoo, owned by state-controlled Chery also trying to win market share.

Schmidt has cautioned against writing off European carmakers, which already have several smaller cars on sale, and more on the way. The cheapest electric car on sale in the UK is the Dacia Spring, which costs 14,995 pounds, although its official range is only 140 miles.

The Citroën ë-C3 starts at 18,305 pounds, while Renault’s well-received 5 model starts at 22,995 pounds.

The Dolphin Surf has an official range of up to 137 miles, but also has some features that are generally found on more expensive models, such as a rotating touchscreen and driver assistance functions like intelligent cruise control and automatic emergency braking.

BYD has taken a deliberate decision to offer much of the same technology on lower-end models as are found in its premium vehicles, in an effort to drive down the cost of sensors and software while maintaining its lead over rivals.

The Surf uses BYD’s Blade battery, which relies on lithium iron phosphate (LFP) for its cathode.

LFP batteries are made from cheaper materials than lithium batteries that use more expensive nickel, manganese and cobalt (NMC) – although the latter offer better performance such as longer range.

Source: The Guardian

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