In a context where electric mobility is advancing rapidly, Growatt remains at the forefront with a strong commitment to research and development (R&D).
“It is a world that moves very quickly technologically, you cannot afford to lag behind,” says Alejandro Pintado Gregorio, Product Marketing Manager of the company, to Mobility Portal España.
To keep up with sector trends, the company is dedicated to striving for excellence.
“In this regard, we invest approximately 5% of our revenue in R&D each year,” states the representative of the company, which was founded in 2011 in Shenzhen, China.
This commitment translates into a team of over a thousand engineers dedicated exclusively to developing new products and patents.
What is the objective? To ensure not just participation but to be pioneers in the technological race within the eMobility industry.
In this context, Growatt aims to cover the entire market spectrum, offering single-phase electric vehicle charging solutions with 7 kW chargers, as well as three-phase options with 11 and 22 kW equipment.
Alejandro Pintado Gregorio, Product Marketing Manager at Growatt, also highlights their range of direct current devices with 40 kW capacity.
And that is not all.
As revealed to Mobility Portal España, Growatt now intends to expand its line by launching equipment with up to 100 kW power for rapid charging.
When? There is no specific date yet, but it could be during 2025.
The R&D team is working to introduce this innovation to the market as soon as possible.
However, it is not just about manufacturing chargers but also about providing a complete ecosystem that includes photovoltaic inverters and energy storage systems.
“Our equipment is designed to integrate seamlessly with our photovoltaic products, offering an intuitive interface that facilitates use and optimises the user experience,” notes Pintado.
How?
By focusing on integration with home automation and smart home systems through the GroHome system.
This combines solar energy, energy storage, smart car chargers, heating controllers, VPP interfaces, and IoT devices to increase the rate of domestic self-consumption of solar energy.
“The market is beginning to demand these solutions, but Europe is not yet fully prepared for complete integration,” explains the Product Marketing Manager.
Why? Because the sudden introduction of these technological advancements and new ways of daily living can provoke some resistance.
Therefore, Growatt focuses on implementing these innovations progressively.
GroHome represents an integration supported by artificial intelligence, enabling the system to learn and adapt to users’ consumption patterns.
This not only maximises energy efficiency but also facilitates savings by adjusting consumption to the available energy.
The idea is to make the most of the electricity generated by photovoltaic systems, regulating the charging power according to domestic capacity and avoiding exceeding established limits.
Currently, Growatt is assessing its performance to ensure it integrates appropriately and meets all customer needs.
What is Growatt’s vision on the Spanish eMobility market?
“Spain is advancing at a slower pace compared to neighbouring countries, although it shows consistent growth with over 30,000 charging points and more than 180,000 electric vehicles on the road,” states Pintado.
In this context, the company representative highlights the inactivity of over 7,000 public chargers.
What is the cause? Primarily due to malfunctioning or delays caused by third parties, such as issues related to processing and bureaucratic problems.
In this regard, the responsibility lies not only with public administration but also with distribution companies.
Currently, there is widespread demand in the sector for the publication of the electrical grid capacity map.
The need to know the capacity of each location to plan projects and investments more accurately is urgent, as, to date, eMobility projects are developed without prior information.
With this public information available, it would prevent Charge Point Operators (CPOs) from facing difficulties in managing capacity due to insufficient availability at specific locations.
Furthermore, the map would help reduce the longest part of the process of setting up a charging point, which currently can take months or even years, namely the procurement of the requested energy.
“This is a year in which companies are losing money,” argues Pintado.
He emphasises: “All this makes it less profitable for companies investing in this technology and products, creating significant uncertainty and, consequently, reducing interest in making such investments.”
