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Date: July 29, 2024
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By Lucila de los Santos
Latin America

Michael Ren: “Yutong Electric Vehicle Demos with New Technology are Coming to Mexico”

In the coming months, Mexico will get a preview that promises to change the landscape of public transportation. Here, Mobility Portal Latin America reveals Yutong's tactics and strategies for establishing a foothold in the country.
Yutong electric buses

“Soon, demos of electric and hybrid vehicles with new technology will arrive in Mexico,” says Michael Ren, General Director of Yutong Mexico.

But what is behind this announcement? These vehicles will not only showcase the company’s capabilities but will also play a key role in trials with potential clients, further strengthening its position in the Mexican market.

As if that weren’t enough, the Chinese manufacturer of trolleybuses and electric buses will also build a plant in Mexico with the goal of supplying electric units for passenger transport.

This ambitious project is part of the eMobility strategy being promoted in Mexico City since 2019.

The new plant will facilitate the supply of electric vehicles, boost the local economy, and promote job creation in the technology sector.

Expansion and National Projects of Yutong

“At this moment, we already have more presence nationwide,” states the executive.

In Mexico City, the company made its mark with the Metrobús, introducing electric and articulated buses.

However, they are not stopping there: expansion extends to Puebla, Mérida, and many other Mexican cities, always in search of new opportunities to offer advanced technology to users.

Yutong’s electric buses come in various configurations to meet urban needs.

Ren explains that the 12-metre models and the 18-metre high-floor articulated buses, similar to those used in the BRT system on Metrobús, are examples of this adaptability.

It is worth noting that the company won a bid for 50 electric units of 12 metres to be incorporated into the Public Transport Network (RTP) and the development of a charging area.

This involves an investment of “more than 408 million pesos (US$24.5 million), excluding VAT,” according to the department.

The 10.5-metre hybrids are also part of their offering, with a capacity for 70 passengers and air conditioning, an essential feature for warm climates like Mérida.

What About the Import Challenges?

While the path to eMobility is not straightforward, import tariffs present a challenge for the Chinese company.

In this context, Ren states: “It is necessary to think about how to better benefit Mexican users.”

Does the General Director of Yutong Mexico suggest that these tariffs indirectly affect consumers?

What is clear is that a decisive decision by the authorities regarding the application of these tariffs is crucial for advancing sustainable mobility.

Financing is also a significant challenge.

Support from authorities is crucial to promote electric transport through favourable policies,” emphasises the expert.

Additionally, another key aspect to consider is the operation, maintenance, and comprehensive telematics to ensure the sustainability and efficiency of electric vehicles.

An Impeccable Track Record

With over 25 years in the eMobility sector, Yutong positions itself as an expert in comprehensive solutions, offering everything from initial consultancy to full implementation.

“Our mission is to promote eco-friendly and sustainable transport,” says Ren.

This commitment not only aims to transform urban transport but also to accelerate the energy transition in Latin America.

In addition to consolidating its presence in Mexico, the Asian company is also expanding into the Chilean eMobility market.

Currently, it is focusing on introducing its electric and hydrogen products into the heavy vehicle sector in that country.

Yutong produced its first truck in 2015. Today, it has 197,000 trucks worldwide, with 14 different models catering to various industries, including mining, logistics, and construction.

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