The car and SUV market in Germany reached 213,553 units registered in January, which is 2.8 per cent more than in the same month of 2023, according to data from the German Federal Motor Transport Authority (KBA).
In this regard, registrations of battery electric vehicles accounted for 10.5 per cent of the total, adding up to 22,747 units, a 23.9 per cent increase compared to the first month of 2023, and following a nearly 50 per cent decline in December 2023 when the incentives for purchasing these vehicles were announced to end.
Read more: End of the German environmental bonus: How does it impact the eMobility market?
By brands, Volkswagen once again positioned itself as the top-selling brand in the German market in January, with 41,548 units, a 12.1 per cent increase year-on-year, followed by Mercedes-Benz with 21,323 units (-0.5 per cent), and Skoda with 16,686 vehicles sold (+21.3 per cent).
Furthermore, Opel was the German brand that grew the most in the first month of the year, with a 72.4 per cent increase compared to 2023 and 12,631 units, while new registrations of Smart reached 1,180 units, a 62.5 per cent increase.
Among the firms with more than 10,000 units, the Spanish brand Seat stood out above all, adding 10,070 units, an 80.2 per cent increase, while BMW sales grew by 44.2 per cent in the month, and Skoda’s by 21.3 per cent, with 16,087 units and 16,686 units, respectively.
