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Date: January 3, 2024
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By Javiera Altamirano
World

CEO of TOJOY: “China boasts mobility business models that Europe should consider”

In an interview with Mobility Portal Europe, Ge Jun, CEO of the company, discusses the measures that the old continent should replicate from China. How does TOJOY assist emobility companies in expanding globally?
TOJOY China GMC Mobility Portal Europe
Ge Jun, CEO of TOJOY, in an interview with Mobility Portal Europe.

In the interview series organized by Mobility Portal Europe and Mobility Portal España, Ge Jun, CEO of TOJOY Holding Group, discusses the actions that Europe could adopt from China to promote the deployment of electromobility.

“The applications of mobility technology are well-developed in China. They are interesting business models that European players can consider as something they would like to see in their markets,” Jun declares.

“The manufacturing capacity for electric cars in the country makes it the number one in the world. There are many opportunities that industry players should consider,” he adds.

It is worth mentioning that TOJOY is a platform company that connects innovative projects.

Currently, it has 3.5 million users who are business owners seeking commercial expansion, cooperation, and investment opportunities.

“Our goal is for Chinese technologies and business models to leverage the capabilities of our platforms to expand globally,” acknowledges the CEO during the interview conducted within the framework of the Global Mobility Call (GMC).

TOJOY has already assisted Asian electric mobility companies in internationalizing.

“That is definitely our ambition,” explains the technology expert.

We want to ensure that good business models can be preferred worldwide,” he adds.

In this regard, TOJOY authorities attended the GMC to identify opportunities to introduce new mobility business models in China.

“We are here to help operators and entrepreneurs collaborate with global players in mobility so they can grow together,” says the CEO.

Conferences like the GMC allow different companies to work together, “not only for Europe to learn from China but also for China to learn from Europe.”

Regarding good business models, Jun highlights shared mobility.

“There, solutions are shared through a platform so that many people can work and benefit mutually,” he comments.

Finally, it is worth noting that, although the sector “has a great future,” it also faces a series of challenges.

“One of the challenges is sustainability, that is, how can we ensure that electromobility develops without sacrificing the environment with energy consumption,” says the CEO.

“We want to ensure that energy is applied correctly, taking into account the frequency of trips and the comfort of travel. These aspects must work together, and we definitely need technology for that,” he adds.

AI as a vector for future mobility

Ge Jun during the Global Mobility Call.
Ge Jun during the GMC.

During the second day of the GMC, Jun delivered the conference titled “The Business of Sustainable Mobility: Where is the Optimal Point?” in which he analyzed business models with the greatest potential for improvement in this field.

Furthermore, Jun pointed out that Artificial Intelligence (AI) will be the primary driving force for developing future mobility, with its market niche expanding into airspace involving drones, helicopters, and private/shared planes.

The technology expert argued that new opportunities “lie in the sky.”

It is worth mentioning that intelligent mobility systems comprise a set of AI-based solutions to address user needs, such as advancements in electric vehicle charging systems and vehicle models with parking assistance systems.

For the CEO of TOJOY, current mobility is “not just synonymous with transportation” but a broader concept encompassing various aspects and industries in support of people and services.

In his opinion, it requires collaboration among multiple stakeholders.

“In my 25 years of experience, I have been able to understand how technologies have developed, leading us to an era of unprecedented connectivity,” emphasized Jun.

More about TOJOY

Established in 1991, TOJOY Holding Group is on a mission to facilitate companies’ access to diverse markets, both in China and internationally, to drive rapid and successful growth.

The firm’s global business platform and its Business Acceleration Program are designed to facilitate the successful entry of firms into the Chinese market.

They also enable exponential expansion by adapting and replicating business models in various Asian cities.

Currently, the company has a prominent presence in more than 40 cities in China and internationally.

In this regard, it has successfully accelerated over 110 innovative companies (IB), establishing partnerships with numerous owners of traditional firms (TBO) and spanning over ten industries, including new infrastructure, artificial intelligence, Internet+, big data, consumer goods, healthcare, among others.

Most of the companies accelerated by TOJOY have attracted significant investments from leading private funds, and more than 30 of them have plans to go public.

¿Who is Ge Jun?

During his 25 years tenure as global VP at Apple, Intel and NVIDIA, Ge Jun led direct and strategic investments of over USD10 billion in China and beyond, among other functions.

Since joining TOJOY, Jun has brought extensive global management experience and deep innovation project management expertise, as well as unique digital transformation insights.

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